
The GenAI Talent Shift: Every Marketing Team Will Need New Roles in 2025
Generative AI is restructuring marketing teams, workflows, and leadership priorities. Learn how to adapt your team for success in the AI era. Read more.
The success of B2B marketers is determined by their excellent communication skills. As hybrid working becomes more common, digital collaboration is the best way to stay connected with colleagues, customers, and contractors. Microsoft Teams and Slack are excellent tools for keeping teams on the same page and virtual workshops can be more efficient than traditional face-to-face meetings.
Creating an online community is also important, especially since employees have been wanting to connect around nonwork events. Corporate intranets can keep everyone updated and engaged, while celebrating success with colleagues is key to creating a sense of belonging. Employee apps help marketers stay productive on the go when mobility resumes.
Tools such as Microsoft Teams and Slack, virtual workshops, corporate intranets, and employee apps are all important for adapting to the workplace of the future. As restrictions lift, marketers can make use of these tools to stay connected, productive, and engaged.
How to Adapt to the Permanently Hybrid Workplace of the Future
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Generative AI is restructuring marketing teams, workflows, and leadership priorities. Learn how to adapt your team for success in the AI era. Read more.
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Researchers recently identified three key drivers of effective sales training: mentorship/coaching on a regular basis, a high-quality onboarding program, and the use of assessments to identify which skills need development.