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The Top Challenges of Repurposing, Accessing, and Measuring Digital Content
Marketing Content — Tue., Dec. 17, 2024Creative professionals struggle with adapting content for different platforms, according to research from Canto and Ascend2.
The report surveyed 423 professionals in the UK and US, revealing top challenges such as brand consistency and lack of time/resources.
Other challenges include disorganized file structures and limited resources for measuring digital content performance.
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The Top Challenges of Repurposing, Accessing, and Measuring Digital Content
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